20 Best PR Firms and Agencies in New York
This guide spotlights New York’s leading public relations agencies, known for shaping stories that resonate across corporate, nonprofit, and public sectors.
It explores their unique expertise, service offerings, and local influence—while outlining essential evaluation factors such as credibility, experience, service range, measurable impact, and community engagement—to help organizations find the ideal PR partner for meaningful visibility and growth in New York’s distinctive market landscape.
Best PR Firms and Agencies in New York
1. Edelman
- New York, NY
- 1952
- 6,433
- Corporate communications, media relations, crisis management, brand PR, digital and social, research and insights
industries served
Multi-industry (consumer, corporate, tech, healthcare, finance)
A global communications leader with deep New York bench strength for complex, high-visibility campaigns and reputation work.
2. Weber Shandwick
- New York, NY
- 2001
- 4,670
- Earned media, corporate reputation, creative and content, digital and social, crisis and issues
Industries Served
Multi-industry
Strong choice for brands that need integrated PR with creative and analytics, including corporate and consumer storytelling.
3. Burson
- New York, NY
- 2018
- 6,000
- Corporate communications, brand PR, crisis, public affairs, influencer and social, analytics
Industries Served
Multi-industry
A major global network agency with resources for large, multi-market programs and reputation management.
4. Ketchum
- New York, NY
- 1923
- 1,000-5,000
- Media relations, corporate and brand communications, crisis, marketing communications, digital
Industries Served
Multi-industry
Well known for strategic storytelling and large-scale campaigns, with strong New York presence.
5. FleishmanHillard
- New York, NY
- 1946
- 1,000-7,500
- Corporate reputation, crisis and issues, brand marketing, healthcare communications, public affairs
Industries Served
Multi-industry
A full-service communications firm suited to enterprise reputation work and integrated campaigns.
6. Hill and Knowlton
- New York, NY
- 1927
- 3,700-5,000
- Corporate communications, crisis and issues, public affairs, ESG and sustainability communications
Industries Served
Corporate, public sector, regulated industries
A long-standing global agency for organizations that require disciplined corporate and stakeholder communications.
7. Finn Partners
- New York, NY
- 2011
- Over 1,300
- Integrated PR, digital, content, influencer, public affairs, healthcare and tech communications
Industries Served
Healthcare, tech, education, travel, consumer
A large independent agency with strong sector practices and integrated, outcomes-focused programs.
8. Ruder Finn
- New York, NY
- 1948
- 900-1,000+
- Corporate and brand communications, healthcare PR, tech PR, crisis, creative and digital
Industries Served
Healthcare, tech, corporate
A New York-founded firm known for healthcare and corporate communications with strong strategic capabilities.
- New York, NY
- 2003
- 250-500+
- Consumer PR, digital and social, influencer, crisis, brand strategy, B2B PR
Industries Served
Consumer brands, lifestyle, tech, B2B
A fast-moving agency for brands that want earned media plus social and influencer execution.
10. Sunshine Sachs Morgan and Lylis
- New York, NY
- 1992
- 250+
- Brand and corporate communications, crisis, talent and entertainment PR, social impact, public affairs
Industries Served
Entertainment, lifestyle, corporate, nonprofits
Known for high-profile communications and reputation work across entertainment, brand, and impact-driven clients.
11. BerlinRosen
- New York, NY
- 2005
- 300-500
- Strategic communications, public affairs, media relations, crisis and issues, digital
Industries Served
Politics, real estate, nonprofits, tech and business
A strong fit for organizations that need public affairs expertise and narrative shaping in major media markets.
12. Rubenstein Public Relations
- New York, NY
- 1993
- 11-56
- Media relations, crisis management, thought leadership, reputation management, brand PR
Industries Served
Corporate, finance, lifestyle, nonprofits
A New York PR shop focused on visibility and reputation, often used for executives and brands seeking earned media impact.
13. Joele Frank
- New York, NY
- 2000
- 201-500
- Strategic communications, crisis and issues, investor relations communications, M&A and special situations
Industries Served
Corporate, finance, public companies
Specializes in high-stakes corporate communications, including transactions, activism, and crisis response.
14. Kekst CNC
- New York, NY
- 1970
- 300-400
- Strategic corporate communications, crisis, financial communications, litigation and special situations
Industries Served
Corporate and finance
A go-to for complex corporate matters where messaging precision and senior counsel are critical.
15. Brunswick Group
- New York, NY
- 1987
- 1000+
- Corporate communications, financial communications, crisis, stakeholder engagement
Industries Served
Corporate and finance
Known for senior-level advisory work on reputation, transactions, and stakeholder communications.
16. Awaiting Content
- Atlanta, Georgia
- 2003
- 10-49
- Technology PR, demand generation, digital marketing, branding and messaging, content and analyst relations
Industries Served
B2B technology, SaaS, fintech, enterprise software, information services
Arketi Group is a B2B technology PR and digital marketing firm that focuses on using communications to drive revenue and pipeline, not just awareness.
17. Prosek Partners
- New York, NY
- 2009
- 400+
- Financial communications, corporate PR, content and digital, thought leadership, marketing
Industries Served
Finance, fintech, professional services, asset management
Strong for financial services brands needing positioning, content, and media visibility with measurable reporting.
18. MikeWorldWide
- New York, NY
- 1988
- 200-500
- Consumer and brand PR, experiential, influencer, media relations, crisis
Industries Served
Lifestyle, consumer brands, travel and hospitality
Well suited to consumer and lifestyle brands seeking PR that blends earned media with cultural relevance.
19. Hunter PR
- New York, NY
- 1989
- 300+
- Food and beverage PR, consumer lifestyle PR, influencer, events, brand storytelling
Industries Served
Food and beverage, lifestyle, consumer
A strong option for consumer and hospitality brands, especially food and beverage storytelling and launches.
20. Sachs Media
- New York, NY
- 1996
- 30-40+
- Public affairs, PR, crisis, corporate communications, digital
Industries Served
Public sector, nonprofits, corporate
A public affairs-forward communications partner with capabilities that translate well to reputation and stakeholder work in major markets.
How we Picked the Best New York PR Agencies for Your Business.
We leaned toward agencies headquartered in the state or with a long-standing, clearly documented presence there.
We favored teams that can create story angles, pitch media, manage messaging, and prep spokespeople.
We included agencies with experience in major state industries (public sector, healthcare, finance, tech, tourism, education, consumer brands).
Crisis, issues, and reputation management capability was a plus.
We included agencies that can pair earned media with content, digital, creative, or public affairs where needed.
We favored agencies that describe scope, timelines, and reporting with clear KPIs (not just activity).
Five Questions to Ask a New York PR Agency Before You Hire.
Ask for specific outcomes (coverage quality, share of voice, message pull-through, inbound demand, stakeholder movement) and how they will be tracked.
Confirm who writes, pitches, manages approvals, and reports. Ask how escalation works for urgent issues.
Request a written deliverables list, timelines, review cycles, and any add-ons (creative, monitoring tools, paid media, travel, content production).
Strong agencies explain how they build angles, tailor outreach, and use relationships. Beware generic distribution-only plans.
Ask about cadence (weekly updates, monthly reporting, quarterly strategy) and how learnings are used to refine the plan.
Things to Watch Out for When Choosing a PR Agency in New York.
Choosing the wrong PR partner can cost both time and money. Watch out for these key warning signs:
Editors decide what runs. Focus on process quality, relationships, and realistic targets rather than certainty claims.
If you cannot see what is being produced and when, it is hard to judge value. Insist on scope, timelines, and KPIs.
Press releases are one tool. Effective PR blends angles, pitching, thought leadership, relationships, and stakeholder communications.
If the agency cannot articulate your positioning, audiences, and message hierarchy, execution will be noisy and inconsistent.
Ask how they handle approvals, monitoring, and rapid response. Reputation risks move fast and require a playbook.
