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Best PR Agencies and Firms in Maine

20 Best PR Firms and Agencies in Maine

This guide spotlights Maine’s leading public relations agencies, known for shaping stories that resonate across corporate, nonprofit, and public sectors.

It explores their unique expertise, service offerings, and local influence—while outlining essential evaluation factors such as credibility, experience, service range, measurable impact, and community engagement—to help organizations find the ideal PR partner for meaningful visibility and growth in Maine’s distinctive market landscape.

Best PR Firms and Agencies in Maine

1. Broadreach Public Relations

industries served

Government & public sector, nonprofits, healthcare, higher education, tourism & hospitality, professional services

A women-owned Portland PR firm known for strategic storytelling, crisis readiness, and strong Maine media relationships—well suited for organizations that need consistent visibility and message discipline.

2. Marshall Communications

Industries Served

Tourism & hospitality, consumer brands, nonprofits, economic development, healthcare, education

A Maine-based communications agency with deep regional expertise across New England, often chosen for integrated PR programs that blend media outreach with content and digital amplification.

3. gBritt PR

Industries Served

Tourism & hospitality, food & beverage, lifestyle brands, arts & culture, nonprofits, professional services

A boutique Maine PR practice led by Gillian Britt, often brought in to sharpen positioning and secure high-quality earned coverage for consumer and place-based brands.

4. Pulp+Wire

Industries Served

Consumer packaged goods (CPG), food & beverage, retail & eCommerce, lifestyle brands, health & wellness, hospitality

A well-known Portland team that blends brand strategy with PR and creative execution—especially strong for consumer brands that need both awareness and conversion-focused messaging.

5. Northeast Media Associates

Industries Served

Economic development, nonprofits, sports & events, government programs, corporate brands, tourism

A multimedia-forward PR firm that pairs classic media relations with video and social tactics—useful when you want coverage plus content assets to sustain momentum.

6. Longfellow Communications

Industries Served

Real estate & development, nonprofits, civic organizations, public sector, education, community initiatives

 A strategic communications consultancy focused on clear messaging and stakeholder alignment—particularly relevant for community-facing projects and high-visibility local initiatives.

7. Rinck Advertising

Industries Served

Healthcare & public health, higher education, financial services, nonprofits, retail, B2B services

An established Maine agency offering PR within broader integrated campaigns—often a fit for organizations that want messaging, creative, and performance channels coordinated under one team.

8. Flyte New Media

Industries Served

Small business, nonprofits, tourism & hospitality, professional services, retail & eCommerce, healthcare

Primarily a digital marketing shop, but a strong option when you need PR-style content and visibility combined with measurable lead-generation channels.

 

Industries Served

Retail, consumer brands, outdoor and lifestyle, CPG, financial services, national brands with Maine roots

 One of Maine’s largest full-service agencies, offering PR as part of larger brand and media programs—best for organizations that want scale, creative horsepower, and multi-channel execution.

10. RPR Public Relations, Inc.

Industries Served

Technology and SaaS, eCommerce and retail, consumer products, health and wellness, financial services, startups and SMBs

A boutique Portland PR firm known for hands-on, senior-led execution—ideal for growing brands that want strong media visibility and brand positioning without a large-agency feel.

11. Burgess Advertising & Marketing

Industries Served

Healthcare, financial services, professional services, nonprofits, tourism, local and regional businesses

A long-running Maine agency that pairs PR with brand and media planning—often a practical choice for regional organizations needing consistent communications plus campaign execution.

12. The Knight Canney Group

Industries Served

Public affairs and government, nonprofits, education, energy and utilities, community initiatives, advocacy campaigns

A strategic consultancy built by seasoned Maine communicators—best for organizations that need high-stakes messaging, crisis support, and public affairs experience.

13. Vreeland Marketing & Design

Industries Served

Retail & eCommerce, tourism & hospitality, nonprofits, healthcare, consumer services, regional brands

A veteran Maine agency with decades of experience—well suited to organizations that want dependable campaign messaging, creative execution, and consistent customer communications.

14. Fluent IMC

Industries Served

Professional services, B2B, nonprofits, education, specialty consulting, mission-driven organizations

A small, senior-led IMC consultancy focused on helping B2B and professional-service brands articulate expertise and build credibility through integrated earned/owned communications.

15. WordsatWork

Industries Served

B2B services, nonprofits, education, healthcare, technology, community organizations.

A Portland PR and content firm known for clear writing and message development—ideal when you need strong narrative work and consistent content that supports earned media.

16. Sharper Communications

Industries Served

B2B and B2C organizations, technology, industrial and manufacturing, outdoor and recreation, professional services, nonprofits

A Maine-based PR agency focused on helping organizations earn attention beyond local markets—strong for reputation work, launches, and proactive national media outreach.

17. The Shoestring Agency

Industries Served

Nonprofits (education, health, human services), foundations, advocacy groups, arts organizations, community programs

A nonprofit-focused agency headquartered in Maine—best for mission-driven teams that need affordable, expert communications support tailored to fundraising and awareness goals.

18. Maine Street Solutions

Industries Served

Public sector, regulated industries, healthcare policy, associations, energy & environment, nonprofits

A Maine public affairs and strategic communications team often selected for policy-heavy or high-stakes stakeholder environments where messaging and relationships matter.

19. Serra Public Affairs

Industries Served

Energy and utilities, healthcare, consumer brands, nonprofits, business associations, government and public sector

 An Augusta-based public affairs firm that bridges politics and media—ideal for regulated, issue-driven, or high-visibility organizations that need sharp stakeholder communications.

20. Trueline

Industries Served

Professional services, consumer services, nonprofits, recruiting/employer branding, local businesses, lifestyle brands

A Portland branding and marketing firm with PR and content strengths—helpful when you want a consistent voice across your website, social channels, and earned-media efforts.

How we Picked the Best Maine PR Agencies for Your Business.

We prioritized agencies with a clear presence in Maine—especially Portland, Bangor, Augusta, and Southern Maine—so they understand the state’s media landscape and community networks.

We looked for teams that explicitly offer PR deliverables like media relations, messaging, crisis/issue support, public affairs, or thought leadership—not only design or web development.

We favored agencies that showcase case studies, client examples, awards, leadership announcements, or public-facing outcomes that demonstrate they are actively serving clients today.

We leaned toward firms with experience in Maine’s major sectors—tourism, outdoor/recreation, food & beverage/seafood, healthcare, higher education, nonprofits, public sector, and regional services.

We included a mix of boutique specialists and larger integrated agencies so readers can match an agency’s style (hands-on senior team vs. broader bench) to their needs and budget.

Agencies made the list only if they have a functioning website and a clear way to contact them, indicating they are currently in operation.

Five Questions to Ask a Maine PR Agency Before You Hire.

Maine is a relationship-driven media market. Ask which local outlets, journalists, newsletters, trade publications, and regional broadcast teams they pitch regularly—and request examples of placements or story angles that worked.

Some agencies sell with senior leadership but deliver through junior staff. Clarify who writes, pitches, and manages reporting, how often you’ll meet, and what you can expect during urgent situations.

If your work affects local communities (development projects, healthcare, education, public policy), you need more than press releases. Ask how they build narratives, anticipate objections, and align messaging across stakeholders.

Ask for a concrete 90-day plan: discovery, messaging, media list building, content creation, pitching cadence, and KPIs (coverage quality, share of voice, backlinks, referral traffic, speaking opportunities, and sentiment).

In a smaller market, reputational issues can spread quickly. Ask about their crisis playbook, approval workflows, spokesperson training, monitoring, and how they coordinate earned media with owned channels when the pressure is on.

Things to Watch Out for When Choosing a PR Agency in Maine.

Choosing the wrong PR partner can cost both time and money. Watch out for these key warning signs:

If an agency guarantees “top-tier coverage” without explaining the strategy, it’s a red flag. A credible firm should share how they find angles, build lists, pitch, follow up, and measure quality—not just volume.

Be cautious if the agency can’t speak confidently about Maine outlets, community dynamics, or regional decision-makers. Local nuance matters—especially for public-sector, nonprofit, tourism, and community-facing work.

Distribution can help with reach, but it’s not a replacement for tailored pitching and relationship building. Ask how much of their work is targeted outreach versus “blast and hope.”

Confirm you own your media lists, messaging documents, press materials, creative files, and reporting. If you end the contract, you should keep the work product you paid for.

PR is more than a clipping report. Watch out if they only report “number of mentions.” You want quality indicators: message pull-through, domain authority of placements, referral traffic, conversions, and stakeholder impact.

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