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Cision Pricing in 2026: Cost and all you need to know

Maxwell Pierce

Marketing & Communications Specialist

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Cision is one of the biggest names in PR software (media database, monitoring, outreach, reporting). The problem: Cision pricing is mostly quote-based, so it’s hard to budget or compare.

This guide breaks down what you can verify publicly, what you can estimate from independent sources and user-reported pricing.

Quick answer: what Cision usually costs (as of January 2026)

  • Based on data from multiple sources (over 99 purchases) on the average PR Professionals pay $12,625 using Cision.

  • Cision platform (CisionOne / suite): typically ~$10,000–$25,000+ per year for many teams (median reported $12,625/year across Vendr buyer data; real quotes often land in the low-to-mid five figures).

  • Media database (database-only access): commonly cited around ~$5,700–$6,000 per year for a single license / base access (varies by region and bundle).

  • Media monitoring (monitoring-focused packages): often quoted in the five-figure range for global monitoring; some industry estimates put “starting” points around ~£9,000 for global online monitoring configurations.

  • Press release distribution (PRWeb, per release): $120–$480 per news release (Basic → Premium) on PRWeb’s published pricing page.

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Cision Pricing is Product-Dependent

Cision is not a standalone product. As a parent company for both PR Newswire and PR Web, when you reach out to Cision’s sales team, you are likely to receive a bundle-like pricing.

Typically, that includes CisionOne (monitoring, reporting, outreach/CRM, and sometimes social listening), plus PR distribution if you publish press releases via PRWeb/PR Newswire

Having add-ons like extra seats, onboarding, training, premium sources, longer data retention, or broadcast clips will lead to an increase in cost. There is no publicly available pricing on Cision’s website so you usually have to request a quote via a form or demo.

We will examine the two sister companies under Cision to help you understand their pricing scope.

Cision's PRweb pricing explained

 

PRweb’s plan starts from $120, which only guarantees your press release getting published on the PRweb website. So again, for context, your press release will be published on PRweb alone for $120.

The standard package covers syndication across multiple media sites, while the Advanced package, priced at $360, offers a 24-hour turnaround, proofreading, and syndication.

If you want to pay slightly more, for $480, you can request additional network distribution. 

Cision's PR Newswire's pricing explained

Cision’s PR Newswire is usually priced per release with a mandatory annual membership. 

PR Newswire pricing is usually per release + membership. In Cision’s 2024 domestic rate card, membership is $305/year. A US national (US1) 400-word release is $1,020, plus $325 per additional 100 words.

Regional circuits are about $715 per 400 words (+$205/100). State/local options start around $460 per 400.

Package Price Key Features
Basic
$120 per news release
Media assets included
Standard
$245
Everything in Basic + syndication
Advanced
$360
Includes email distribution to one curated journalist list, proofreading, larger syndication network.
Premium
$480
Includes all above + blogger network distribution;

PR Web is a sister company of PR Newswire with the two businesses a part of the Cision Group.

What is the Current PRWeb Pricing Plan?

PRWeb is built for online visibility + syndication (not guaranteed journalist coverage). The main differences across plans are: how widely you’re syndicated, whether you’re emailed to journalist lists, and how fast PRWeb publishes your release.

1. Basic ($120)

This gets you an official PRWeb-hosted release URL, searchable online.
Includes:

  • Editorial keyword tagging into relevant news feeds

  • Release formatting tools (links, images/video embeds, attachments). Turnaround is ypically up to 48 hours (Basic is not listed as 24-hour on PRWeb’s comparison). Uuseful for “we have news live online,” but limited syndication compared to higher tiers.

2. Standard ($245)

Now keep in mind the basic package is just to publish your press release on a couple of news sites that are “sold” as to be indexed by Google, Yahoo and Bing. Now the Standard Pricing Plan takes it one step further, promising syndication across multiple media sites.

If you are keen on using PRWeb, this is the package where you can start to get some value for your money. But you can get that and way more with Press Featured’s basic package, saving around $97.

3. Advanced Package ($340)

This gives you additional media attention plus everything you get from the Basic and Standard Pricing Plan. According the PRWeb, if you want to attract enough media attention, this is the right package for you.

While coverage is never guaranteed, this pricing offers more media outreach and syndicated publication across different media sites.

The turnaround time for the advanced package is 24 hours, making it a good fit if your goal is to publish your press release within 24 hours.

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3. Premium Package ($455)

This is the most expensive of all the packages. Classified as best suited for corporate organisations, this package offers a combination of the previous packages plus industry-curated feeds, blog networks for wider coverage.

As a standard practice, media coverage is not guaranteed, but you can expect a more premium level of media syndication and distribution of your press release.

Key PR Web Offers: What you need to know

PRWeb distributes your press release across a wide network of online news sites and industry platforms, with multiple tiers (Basic, Standard, Advanced, Premium) to match different budgets and reach goals.

Many packages also include syndication to major outlets like Yahoo News, Google News, and MarketWatch (depending on the plan).

Your release is published in an SEO-friendly format and hosted permanently on PRWeb’s platform for long-term visibility. Because it sits on a high-authority domain, it can support search discoverability and provide trusted backlinks.

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What to be Cautious of using PRWeb?

PRWeb doesn’t guarantee journalist coverage, and it’s not built around direct media outreach. In most cases, your release is simply published and syndicated across their network, without a system for targeted pitching to specific journalists or outlets.

It can also feel expensive for what you get, especially when you compare it to alternatives that offer simpler pricing and comparable distribution options like Press Featured.

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We write and distribute your press release to credible, high-authority news sites, so you can build trust, strengthen your brand, and turn “Who’s that?” into “I’ve seen them before.”

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